Dena Allchin
Senior Director of Large Group Sales
Proud Employee Since 2018
In her General Agency leadership role, Dena Allchin directs and manages all Large Group Sales initiatives. She and her team strategically partner with brokers throughout California and Nevada to address Large Group clients’ needs.
Her team provides prospecting, sales, and enrollment assistance such as leading Discovery Calls with clients, providing counsel on plan selection, RFP processing, quote review and negotiation, developing customized presentations, and customer care after the sale.
With more than two decades in the industry, she joined the General Agency as a Regional Sales Manager in Orange County in 2018. In that role, she brought a consultative approach to helping brokers grow and retain more business. Dena also provided client sales presentation assistance and helped drive increased retention for agencies across Southern California. Prior to her January 2022 promotion, Dena was a Large Group Sales Consultant at Word & Brown for nearly two and a half years.
Her team provides prospecting, sales, and enrollment assistance such as leading Discovery Calls with clients, providing counsel on plan selection, RFP processing, quote review and negotiation, developing customized presentations, and customer care after the sale.
With more than two decades in the industry, she joined the General Agency as a Regional Sales Manager in Orange County in 2018. In that role, she brought a consultative approach to helping brokers grow and retain more business. Dena also provided client sales presentation assistance and helped drive increased retention for agencies across Southern California. Prior to her January 2022 promotion, Dena was a Large Group Sales Consultant at Word & Brown for nearly two and a half years.